All-Inclusive Marketing Membership Company Changes Name to Digital Fitness

i5 Digital Fitness, a Madison-based local marketing company, is trimming down its name to Digital Fitness to reflect its robust digital marketing services and brand.

Madison, WI, October 15, 2017

In an effort to better identify with their mission and digital marketing membership services, i5 Digital Fitness is making a small change with a big impact. Beginning immediately, the local marketing company will move forward as Digital Fitness.

After growing from a staff of two to seven in nine months and securing a solid position in the digital marketing marketplace, i5 Digital Fitness is ready to make its mark on the industry with a new name. Now known simply as Digital Fitness, the membership-based service hopes the update will better showcase its brand and offerings.

The local marketing company’s vision is to become the leading resource for turnkey marketing excellence for businesses in need of affordable solutions. Janis Henslee, President and CEO of Digital Fitness, knows that marketing is a continual race. It requires a level of discipline and baseline fitness that can be difficult to maintain when primary focuses are elsewhere. She compares Digital Fitness to a personal trainer, saying, “When choosing to work with Digital Fitness, business owners get an entire team and expert coach who work tirelessly to keep that business’s marketing buff.”

For one monthly fee, the Madison-based company maintains business’s digital marketing prowess. Digital Fitness offers help with cohesive:

  • Branding:

Logo design, social media style, imagery, color palette, and web presence

  • Building:

Websites, domains, mobile platforms, and social media accounts

  • Optimizing:

Google organic searches, paid advertising, on-page SEO, and link building

  • Broadcasting:

Directory listings, print ad design, guest blog posts, and social media posts

  • Evaluating:

Lead generation, subscriber data, Google Analytics, and review monitoring

The company also provides traditional services alongside its digital offerings. By delivering comprehensive marketing solutions, Digital Fitness hopes to save businesses time and money while evolving the industry away from an a-la-carte model. Memberships are available starting at $495.00 per month. To learn more about membership options and the Digital Fitness process, visit:

About Digital Fitness

Digital Fitness is a membership-based, one-stop shop for all things digital marketing. For one affordable monthly fee, Digital Fitness will create, maintain, and optimize your company’s marketing including, print, web and social media, freeing you to do what you do best: grow your business. To learn more, visit: